Häagen-Dazs: Beard bib illustration
![](https://cdn.myportfolio.com/43f557bbbc1652d9e1c956b63e2417f3/ff0786ea-f608-471a-a22b-ea794124a839_rw_1920.jpg?h=3a77c28aee6814227aba2d73a2b2c9ab)
The bibs were offered on posters as tear-offs in six different designs in Haagen-Dazs stores in Dubai and each one depicts a beard style inspired by several cultures and eras - I got the caveman! On the beard you can find a whole story how the facial hair helped caveman through his short (I think) life.
![](https://cdn.myportfolio.com/43f557bbbc1652d9e1c956b63e2417f3/ea995ee8-cd46-4a96-aae9-d9d19aff551b_rw_1200.jpg?h=87180cfb84dca3d4c6dfbb2a581b6522)
![](https://cdn.myportfolio.com/43f557bbbc1652d9e1c956b63e2417f3/b1e3c84b-79b4-4983-b104-2574458f2bee_rw_1200.jpg?h=aef243a134d32dbdedaf85dee2ffcdc0)
detail
![](https://cdn.myportfolio.com/43f557bbbc1652d9e1c956b63e2417f3/77e3c708-60ce-4250-ad5f-664ba885db74_rw_1920.jpg?h=1febcdb897aca61489b78fb7c9346d2a)
detail
![](https://cdn.myportfolio.com/43f557bbbc1652d9e1c956b63e2417f3/2302c941-3fa3-4edf-854e-92a5bf9708ba_rw_1920.jpg?h=4a390e947eb1dfd0ad4b227cdeecacb3)
Agency: VMLY&R, Dubai
Creative Director: Kapil Bhimekar
More about the project here: www.thedrum.com/…/proj…/vmlyr-haagen-dazs-beard-bibs
Creative Director: Kapil Bhimekar
More about the project here: www.thedrum.com/…/proj…/vmlyr-haagen-dazs-beard-bibs
![](https://cdn.myportfolio.com/43f557bbbc1652d9e1c956b63e2417f3/dcc1c805-6d1f-4529-8946-9f302b446505_rw_600.png?h=82a33b89f2f042cffce6fcda05421da0)